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About Indeemo

Indeemo's mobile ethnography app and qualitative research dashboard make it easy for brands and researchers to connect with customers in any location and better understand real life, contextual, in-the-moment behaviours.
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A Qualitative Researcher’s take on using Mobile Ethnography apps to engage Millennials

By |June 8th, 2017|

We recently completed a project with our friends at Atticus Research and the following post is based on their conclusions about using Mobile Ethnography apps to connect with Millennials (the original post appeared in their Blog here). Helping Qualitative Researchers connect with the Snapchat Generation Qualitative researchers spend their working lives capturing and using consumer insights to help our [...]

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Millennials, Mobile Qualitative Research and Snapchat

By |June 7th, 2017|

Understanding Millennials. Over the past few weeks, we have had a number of clients tell us that they are struggling to recruit millennial respondents to take part in traditional, in-person methodologies. If this is part of an emerging trend (which we expect it is), then the following feedback from our friends at Atticus Research on [...]

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  • Indeemo Mobile Ethnography Qualitative Reserch App Facebook Q3 results learnings v1

What Mobile Qualitative Research can learn from Facebook’s Q3 metrics

By |November 6th, 2016|

If you're thinking of integrating a mobile qualitative research platform into your Qualitative Research toolkit or layering it on top of your existing research methodologies, then the following metrics from Facebook's Q3 results should make for compelling reading: Daily active users (DAUs) – DAUs were 1.18 billion on average for September 2016, an increase of [...]

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