Trusted by the world's most innovative research teams
From Numbers to Narratives: Why Empathy is Your Business Superpower.
Re-inject the human element into your data. People-focused companies are 60% more profitable because they make better decisions that add real value to people's lives, driving loyalty and growth.
Overcome Internal Bias: Actively challenge internal assumptions and design for people's actual needs and pain points.
Foster a Listening Culture: Break down internal silos and build a culture of curiosity where new ideas emerge from genuine human stories.
Unlock deeper insights, faster
Go beyond what people say and see what they actually do. Our platform is built to help you gather, analyse, and share rich qualitative data at scale.
Deeper Understanding
Gain a 360° view of your audience's true needs, emotions, and expectations through first-hand stories.
Stronger Relationships
Show people their voices are heard and valued, building trust and long-term loyalty.
Improved Decision-Making
Use empathy-driven insights to design products and communications that truly resonate with people's lives.
Competitive Advantage
Differentiate your brand with authentic messaging and user-centric experiences competitors can't match.
Enhanced Innovation
Identify unmet needs and untapped opportunities that surface-level research often misses.
People-Focused Culture
Rally cross-functional teams around the human story, improving collaboration and investment in their experience.
Power Your Program with Mobile Ethnography.
Modern technology has revolutionized empathy research. Indeemo's mobile ethnography platform provides an all-in-one toolkit to facilitate empathy-driven studies, making it easier than ever to see people's lives unfold in real time.
In-the-Moment Diaries: Capture authentic, unfiltered thoughts and behaviors as they happen using video, photos, and notes on participants' own mobile devices.
Journey Mapping Tools: Organize individual inputs into a cohesive journey map, visualizing each touchpoint and annotating it with emotional highs and lows.
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Ready to Build Deeper Human Understanding?
Our experts can show you how to launch a game-changing empathy program with the right tools and approach. Book a personalised demo to get started.