Mobile Ethnography White Paper
Learn how Mobile Ethnography can supplement your research projects and generate richer contextual insights for your brands.
Indeemo’s Online Qualitative Research Platform is a powerful too for doing remote, online qualitative research for Consumer, UX, Customer Experience and Path to Purchase studies.
Online qualitative research is a powerful way to bring data and analytics to life.
We help you capture moments like these.
What Researchers use our Online Qualitative Research tool for.
Journey Mapping
Capture the entire Customer Journey from search to comparison to purchase to consumption.
Mobile Diary Studies
Enrich your Diary Studies & Ethnographic Research with videos of smartphone usage and habits.
Remote UX Research
Iterate quickly using instant user feedback on by remotely testing prototype websites and apps.
Path to Purchase
See how customers find recommendations, research products and make purchases using mobile.
How our Online Qualitative Research platform works
Indeemo’s Online Qualitative Research App gives you unparalleled visibility into how people actually behave, whether in their every day lives or online.
Ideal for omni-channel path to purchase, customer journeys or usability research, Online Qualitative Research enables you to remotely capture and experience every online and offline touchpoint that your users or customers experience from a Google search to browsing your website or to purchasing a product in-store and experiencing it at home.
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Mobile qualitative research App
Available on iPhone and Android, Indeemo enables you to remotely see how people search for content, navigate websites and make purchases on mobile.
Voice recording enables you to experience what they are thinking and feeling as they browse.
Ideal for UX research, Remote User Testing, Customer Journey and omni-channel Path to Purchase research, screen recordings are seamlessly uploaded to our Dashboard for moderation and analysis.
Interact in-the-moment
Engage in-the-moment using Push Notifications.
Desktop alerts keep you notified when Respondents reply.
Push notification reminders maximise engagement.
Intuitive Online Qualitative Research Dashboard
Seamlessly aggregate, organise and moderate screen recordings in our simple to use Dashboard. Powerful search tools and filters help you quickly find the content you’re looking for.
Automated video transcription and keyword tools make it easy to surface themes and trends. Easily Tag, Code, Collage and Export responses for your analysis and reporting.
Enterprise Validated Security
GDPR Compliant
Information Security
Enterprise Ready
HIPAA & ISO 27001 Accredited
How our online qualitative research software works
Want to learn more? Click on the learn more button for detailed information about how the platform works and how projects are activated.
Online Qualitative research methods
Learn more about all the research methodologies we support.
Use Cases for Online Qualitative Research
App Usability
In recent years, the landscape of the Taxi has been completely reshaped. As mobile apps have driven digital disruption in a long-established…
Health Insurance
Insurance is one of the most important purchases we make in our lives. However, it is also one of the most expensive and complicated decisions…
Website UX
The automotive industry has gone through many changes in recent years. Electric Vehicles, Hybrids and SUV’s have meant that consumers…
Online Education
Software development is a profession continuous learning and progression. As is the nature of the game, developers must constantly work…
Contact us.
Online Qualitative Research is a quick, agile way to get a deeper understanding of your customers’ smartphone usage behaviours.
It is an ideal supplement to Diary Studies, UX, Path-to-Purchase and Customer Journey research projects.
If you’d like to discuss your research requirements and hear some suggestions about how Online Qualitative Research can enrich your existing research, please submit your details here and we will get back to you ASAP.
We’re looking forward to speaking with you.
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