Whether it’s a quick trip to the convenience store, a big ticket purchase or an influencer inspired e-commerce transaction, our in-the-moment Shopper Experience Research platform helps you capture the real in-store or online Shopper Experience.
What you can use our Shopper Experience Research tools for
Path to Purchase Research
Agile solutions to help you better understand what happens before shoppers enter your store or e-commerce site.
In-store Shopper Experience
Get a media rich, in-the-moment understanding of how shoppers really decide, behave and feel at the crucial point-of-purchase.
E-commerce Research
Use Mobile Screen Recording to understand what shoppers really think of your e-commerce shopping experience.
How our Shopper Experience research tools work
Recruit quality participants in hours from an international panel of 3 million (or bring your own).
Leverage in-the-moment video and screen recordings to capture online and in-store shopper experiences.
Surface rich, reliable shopper insights fast with our powerful Generative AI analysis tools.
See how they shop with our Mobile App
Start with what’s in their refrigerator, pantry or on their shopping list.
Understand their expectations before going in store.
Use point of view, in-store videos and photos to see exactly what’s on display.
In-store videos capture their point-of-purchase influences and decisions.
Interact at the point of purchase
Remotely engage with respondents in-store using comments and push notifications.
Ask follow up questions within seconds of reviewing in-store videos and photos.
Dig deeper into what really motivates and influences shopper behaviours.
Research e-commerce shopping experiences
See what your online shopping experience is really like.
Understand each step of the omni-channel path to purchase.
Screen recordings add an additional layer of understanding.
Witness exactly what content shoppers engage with and why.
Optimise your shopper experience and increase conversions.
Analyse Shopper Interviews & Focus Groups
Import your Shopper interviews and Focus Groups in minutes.
Transcribe them automatically in over 25 different languages.
Analyse hours of video in minutes using powerful Generative AI prompts.
Automatically map omni-channel Shopper Journeys
Our Shopper Journey Mapping tools seamlessly convert your shopper’s experience into an interactive, multimedia, shopper journey maps.
You get to see their end to end purchase journey and instantly spot which touch points were positive or negative.
Analyse faster with our AI Dashboard & Research Repository
Ideal for centralising remote shopper research across multiple stores in a single dashboard.
Shopper’s uploads are seamlessly aggregated on a simple to use dashboard.
Quickly analyse and synthesise data with powerful automated transcription and Generative AI analysis tools.
Stay compliant: Enterprise Validated Information Security
GDPR Compliant
Information Security
Enterprise Ready
HIPAA & ISO 27001 Accredited
Get started: let us support your Shopper Research.
Autoethnography is a cost effective, media rich, scalable solution that enables you to witness the split second point-of-purchase decisions that Shoppers make.
If you would like to discuss how Indeemo can help you better understand your shopper’s experience, then submit your details here and we will be in touch ASAP .
We’re looking forward to speaking with you.
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Other Shopper Experience Research methods
Learn more about other shopper experience related research methods we support.
Other use cases for our Shopper Experience Research tool
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White paper: The Definitive Guide to Path to Purchase Research
Learn more about how everyone from UX Researchers to Brands can benefit from Path to Purchase research.
This remote, online qualitative research approach enables you to truly understand the purchase moments that matter.
How our Shopper Experience Research platform works
Want to learn more? Click on this button for detailed information about how the platform works and how projects are activated.