Client Testimonials


 

Learn more about the various research methods we support

These following short videos will help you understand the power of Indeemo and how the application can help you research more effectively.

Indeemo mobile ethnography and online qualitative research

Time: 0m 58s

At Indeemo we aim to help businesses understand individuals. Our social media style Mobile Ethnography app and intuitive dashboard help researchers cut through the noise and connect....

How Indeemo helps brands: online qualitative research

Time: 1m 15s

Understanding your customers and their needs is key to growing a successful business. While the analytics and logs can tell you how and when your customers engage with your brand, they can never tell you why.

Mobile Ethnography in omni-channel and Ecommerce research

Time: 0m 53s

We have seen a huge uptake in E-commerce and Click and Collect projects. Brands with a customer-centric approach are not only surviving the pandemic but are, against all odds, growing their customer base…

 

What are the benefits of Mobile Ethnography?

Time: 1m 11s

Mobile Ethnography enables you to capture real-life, human needs and behaviors and allows you to experience how people act in their everyday lives, in an authentic and contextual way.

What is Mobile Ethnography?


Time 1m 15s

In technical terms: "Mobile Ethnography is a digital, autoethnographic research methodology that helps researchers do asynchronous qualitative research remotely.”


Why is Mobile Ethnography so Powerful in Healthcare Research?

Time: 2m 15s

Healthcare research is crucial for all healthcare and pharmaceutical companies. Understanding your patient’s journey and how your products and services are affecting their everyday lives has never been...

 

What is a Mobile Diary Study?

Time 3m 07s

A longitudinal Mobile Diary Study is an agile, asynchronous qualitative research methodology that helps Researchers and Designers remotely research how people really behave in their everyday lives…

Indeemo Mobile Screen Recording

Time 1m 25s

Indeemo’s Mobile Screen Recording App gives you unparalleled visibility into how people actually behave online. Understand what apps, websites and services your users interact with in their day to day lives.

What is Mobile Pre Tasking?

Time 1m 55s

Pre-tasking is an asynchronous, online qualitative research methodology that enables you to capture moments like these ahead of your online IDIs or Focus Groups.

 

Indeemo Recorded Webinars

These recordings of different webinars we have participated in help to bring the Indeemo story to life.

 

Mapping Omnichannel User & Purchase Journeys using Mobile Ethnography ?

Time: 16m 23s

In this webinar CEO and Founder of Indeemo Eugene Murphy explains how you can use mobile ethnography in omnichannel research. From customer journey mapping, purchase journeys and path to purchase - mobile ethnography offers a viable and exciting alternative to traditional qualitative research methodologies.

Indeemo Mobile Diary Study App and remote Qualitative Research Platform

Time: 11m 44s

In this webinar, we explain what is Indeemo and how Mobile Ethnography can transform your remote Qualitative Research.

Using Mobile Ethnography to research and Journey Map NextGen Clients in Wealth Management

Time: 19m 25s

The pandemic has completely transformed the way we communicate, shop, and experience our everyday lives. The digital new normal has completely transformed our lives, including wealth management services. In this short webinar, our Founder & CEO explains the new human journey and how to understand your modern customer's needs.

 

 

Client Case Studies

These recordings show how various organisations are using Indeemo to enable their MR, UX and CX research.

 

Using In-the-moment Video for Human Centred Design Research in Healthcare Innovation

Time: 19m 26s

This webinar shares the perspectives of a Healthcare Provider on how in-context research via Digital Ethnography creates a safe space where Human Centred Designers can connect with patients and healthcare professionals to fast track the digital transformation.

How Lloyds Bank used Diary Studies to get Closer to their Customers

Time: 31m 30s

In this video case study from Lloyds bank they describe how Indeemo helped them to Get Closer to Customers, in their Everyday Context, Qualitatively & at Scale.

Digital Ethnography: How University College London researched Families & Community in the time of Covid

Time: 27m 36s

This University College London digital ethnography research study into Families and Community in the Time of COVID was supported by Indeemo.

 

Journey Mapping for understanding the fan experience

Time: 22m 51s

This video showcases Indeemo’s Journey Mapping capability and features a quick introduction by Indeemo CEO Eugene Murphy.

insights-platform-demo-day

Insight Platforms Demo Day 2024

Time: 47:14

This video was recorded in the Insight Platforms Demo Day Feb 2024 and focused on Indeemo’s capabilities and Generative AI

How Sony Music use Indeemo as an Online Research Community

In this presentation, Sony Music showcase how they are using Indeemo as an alternative to online research communities.  

How Winnebago use Indeemo for User Testing their ERV2

In this video, Winnebago showcase how they collected user feedback from users of their pioneering ERV2 prototype.,

 
 

 

Indeemo Podcasts

Listen to Eugene Murphy, CEO and Founder of Indeemo discuss the evolution of the company on various Podcasts he has appeared on.

Dr Parker and Eugene Murphy discuss how Indeemo is revolutionising Digital Ethnography and Diary Studies for UX and Design Research, why emotions are critical, and the future role of technology in UX and Design research.

Scaling Digital Qual with Sima Vasa on the Data Gurus podcast. In this podcast, Indeemo Founder & CEO Eugene Murphy talks about Indeemo’s origins, what Indeemo does, the critical role of product and how Generative AI will scale Qualitative Research.