In this post, we outline the key benefits of using Mobile Ethnography and how you can use it to get a deeper understanding of your target audience.,

The Indeemo Guide to Online Qualitative Research Recruitment

The respondent strategy for your traditional or online qualitative research has a huge impact on the outcome of your study. In this article, we cover the key recruitment methods used by researchers and guide you through the benefits and drawbacks of each method helping you find the best recruitment process to deliver the results you need.

Qualitative ResearchEugene MurphyApril 10, 2024Recruitment, Online Qualitative Research

Tools and Tips for conducting multi country Online Qualitative Research, remotely

Hybrid working and increased travel restrictions have made it harder to do qualitative research across multiple countries and markets has become more challenging. Digital Ethnography however allows you to run multiple market research projects concurrently and remotely and gives you context rich insights at a fraction of the cost of traditional research methodologies.

Qualitative ResearchIan TwohigJuly 20, 2022Online Qualitative Research