A research platform built around the way client teams deliver qual. Multi-market, multi-study, multi-method.
Indeemo for research agencies, brand strategy consultancies, insights firms, and innovation partners. A flexible qual platform that supports the mix of methodologies, markets, and study cadences that client work demands.
Trusted by research agencies, brand consultancies, and insights firms
Three things agencies and consultancies get from Indeemo
Depth of evidence you can pitch on
In-context capture, longitudinal arcs, multi-market reach, observed behaviour. The kinds of evidence senior clients keep asking for, captured on the participant's own device, in the moment it happens.
A platform that flexes across the work
Mobile ethnography one week, diary study the next, concept test the week after. One platform, one workflow, one set of credentials for the team. The methodology mix agencies actually run, on a single canvas.
Outputs stakeholders can use
Highlight reels, observer access for client-side teams, exportable clips and transcripts. Deliverables that hold up in the boardroom: video that links to the moment, themes that link to the clip, transcripts in 30+ languages.
A study, end to end, from brief to deliverable
A study, end to end, from brief to deliverable
How Indeemo fits client research work
What a study actually looks like in Indeemo
Multi-market consumer immersion
A two-week mobile ethnography across three markets for an FMCG client. "Capture how breakfast actually happens in your home: a 30-second selfie video at the moment you sit down, an environmental scan of the kitchen, and a 1 to 5 rating of how the morning went."
Concept test for a brand strategy brief
A short concept evaluation for a brand consultancy. "Watch the 60-second concept film, then share a selfie video reaction. Tell us in your own words what the brand is promising, who it's for, and whether you'd consider it."A post-task rating plus text response, captured per task. "After each task, give it a 1 to 5 ease rating and a one-line text response: what was hardest, what was a relief, what would you change?"
Longitudinal diary for a product team
A four-week diary study for an insights consultancy supporting a product brief. "Each day, share how you used the product: a photo, a short text response, and a quick rating. End the week with a selfie video reflection on what worked and what didn't."
"It's the speed and accessibility we have to be able to mine that rich content, to find pertinent quotes and images and create mood boards in a matter of minutes — rather than having to set a poll or set a survey or send a question out."
A single platform for the methodology mix client work demands
Mobile Ethnography
In-context capture across the home, the commute, the moment of choice. The methodology client teams reach for when the brief asks for evidence of what people actually do, alongside what they remember.
Diary Studies
Days, weeks, or months of in-the-moment capture. The methodology that tracks behaviour over time, watches attitudes shift, and surfaces the friction that only emerges later in the study.
Concept Testing
Stimulus, reaction, and rationale in the participant's own words. The methodology client teams use to put brand films, pack designs, and product concepts in front of the people who'd actually buy them.
Client teams on Indeemo, answered
See how client research teams run their qual on Indeemo.
Book a personalised demo and we'll walk through real client studies, the multi-market workflow, and the deliverables that travel into your decks.
