In this post, we’ll explain how you can leverage the power of remote Mobile Ethnography to understand your customers’ online shopping journey and better optimize their experience.
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Mobile is becoming essential for marketers who are trying to truly understand what is important for Millennials and Gen z, trying to best connect with their lives.
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Learn the four key takeaways that can be adopted when you set out to design a research project with multiple stakeholders and teams at the table.
Looking to transition your business online? In this article, we outline how you can leverage Remote Mobile Ethnography to understand your customer journey and optimize your new, digital path to purchase.
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Is Black Friday a thing of the past? In our latest post, we explore the new online path to purchase, while explaining how our pioneering human to human, remote mobile ethnography approach can help retailers gather rich customer insight and adopt a consumer-centric strategy.
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In this post, we explore how leveraging Mobile Ethnography can help you understand how customers are adapting their shopping experience to new retail trends and to get a rich insight into how Covid-19 has impacted your core customer’s purchasing behaviors.
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